WALLSTORY FOR VPRO

A WALLSTORY FOR VPRO


A birds eye view - 40 metres of fine dining and stories.
This narrative wall was created for a newly built restaurant used by public broadcaster VPRO. The design is based on a film storyboard and depicts fictional scenes - set in an imaginary restaurant - which are linked to TV and drama productions. We concentrated on producing a design to suit the space rather than dominating it. The chosen perspective (top view) produces an almost abstract pattern when seen from a distance. Closer consideration reveals realistic scenes with unexpected details. The bird’s eye view is an essential part of this idea as it forces the observer to interpret the image in a different way.

This wall is 40 metres long

By-products such as postcards and menu posters.

Second wall for entrance to televison studios, the cast from the restaurant is queueing to get inside.

Detailed images of the wall

Preliminary tests with space and position to determine the size of the people and tables in the imaginary restaurant.

Making-of images during the studio shoot. Yvonne directs the sausage eaters: act it out!

Storyboards and moodboards depict an impression of the final product. The project was produced as a film shoot. 

Revealing the restaurant wall to the employees.


A WALLSTORIES PRODUCTION BY YVONNE KROESE & RENÉ GAST

COSTUMES: SALLY DYER - MAKE-UP: TRUDY BUREN - GAFFER: JELLE VAN DE DOES

Share by: